Audience:

Humm FM listeners have high disposable incomes and love to spend on the things they want NOW.

• Enjoy above average household incomes
• Love to have a laugh, hang out with friends and family
• Lead busy lifestyles, are early adopters, and are media & IT savvy
• Are brand conscious and spend most of what they earn on family and personal needs
• Average Time Spent Listening – 6hours :58minutes (All 10+)